Knowledge base

Most Popular FAQs

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The home location register (HLR) is a central database that contains details of each mobile phone subscriber that is authorized to use the GSM core network. There can be several logical, and physical, HLRs per public land mobile network (PLMN), though one international mobile subscriber identity (IMSI)/MSISDN pair can be associated with only one logical HLR (which can span several physical nodes) at a time.

The HLRs store details of every SIM card issued by the mobile phone operator. Each SIM has a unique identifier called an IMSI which is the primary key to each HLR record.

Another important item of data associated with the SIM are the MSISDNs, which are the telephone numbers used by mobile phones to make and receive calls. The primary MSISDN is the number used for making and receiving voice calls and SMS, but it is possible for a SIM to have other secondary MSISDNs associated with it for fax and data calls. Each MSISDN is also a primary key to the HLR record. The HLR data is stored for as long as a subscriber remains with the mobile phone operator.

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Sending SMS is a very effective and an extremely low-cost way of communicating with new leads, existing customers & staff. Start sending high quality & fast SMS today.

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The uses for SMS are endless.

Send SMS from our website to your contacts whenever you need. e.g. company updates, special offers, appointment reminders and Xmas greetings.

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It is an SMS route that manages to offer an extraordinarily cheap price by making arrangements outside of the licensed international telecoms companies. It's a shady part of the industry, lurking out there offering tempting and apparently innocent deals on SMS pricing.

But remember you only ever get what you pay for. If you're not getting a deal through volume, how are you getting it?

You may be offered a cheap route and find that your traffic is going via India, Russia or the Far East and getting clogged up on an overloaded connection anywhere in the world!

Beware of the 1p SMS. You know the old adage if a deal sounds too good to be true it probably is.

The standard interconnect fee between networks is circa 3p, so you do the maths. If it's 1p then you can be fairly certain something not entirely legal is going on.

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Hard Bounce:
A hard bounce basically means we sent your email, but the subscriber's server completely rejected it. Typically this is due to the email address not existing.

Soft Bounce:
A soft bounce basically means that the email was successfully sent to the subscribers server and processed, but for some reason it got returned to us. Typically this is due to the subscriber being over their email inbox limit or the their server is temporarily unavailable.

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